You spread Mudd Puddles on your chipboard/cardstock (or whatever you want) for texture. Now you can get it with tiny seashells, too. Above is a title I made today for a beach layout. The layout is still in progress, but I'm pretty happy with the title. Besides Mudd Puddles, I used Glossy Accents to give a shine on the upper part of the letters, to make one think of water, like waves lapping on the sand.